Geo fencing has been a new way to reach mobile customers on platforms that typically host Google Ad words or affiliate ad related networks. Google PPC has the same ability to refine your market and Geo target your prospective audience on any affiliate network and still have the ability for re marketing or cache marketing as I call it. So what makes the Geo fencing any better.. From what I am seeing it still has awhile before the analytic surpasses that of traditional Google and Search engine marketing and ethical practices. When it comes to advertising at the end of the day its about user retention and engagement.. yes a RFID or GPS tag can show a 150 x 150 banner... where is the engagement in that? If you want a real solution that can be tracked and managed so your ROI will be determined and you will have a successful online marketing campaign.
313-850-7221 Call me I understand the needs and frustrations many have when dealing with internet marketing.
Comments
Post a Comment